Instagram video content has significantly become incredibly popular on social media just recently, and thus it is of paramount benefit for anybody aiming to market him/herself to make use of this function. This shift reveals that a growing number of business whether little or huge is beginning to visually communicate with their followers, customers, and fans. This is why our Social Media Marketing group took an effort to research study about the benefits of Instagram videos.
The video function is among the commonly understood platforms that will enable one to take advantage of the power of marketing
With more than 150 million users, Instagram is the very best sharing platform. It permits one to share not only images but also short videos. There are millions and countless videos shared daily which is an excellent reason why one needs to use this platform. Below are some of the main benefits of using this function;
Unlike video posts on Twitter or Facebook that are often ignored by users regardless of their quality, Instagram videos are seldom missed. According to a research study done by Forrester, Instagram videos produce more engagement 58 times than Facebook and 120 times than Twitter. Having an Instagram account with intriguing and useful material can make one with insane levels of engagement with the audience.
Building Character and Trust
Because more material is becoming popular, among the crucial benefits of using the video function is that it helps one build trust. Individuals purchase from individuals they can trust, and Instagram video feature will help you produce that psychological connection with your audience. The considerable thing here is that this function permits one to share their everyday experience in a casual and informal method providing followers, fans, and customers a feel for one’s service.
Sharing behind the scene activities has been noted to rank well on Instagram, especially if it is a company. Such videos make one’s business more reliable and attractive which in turn favorably affects one’s marketing.
Boost in Traffic
Despite the fact that one can not add clickable links to the videos, they still are a dominant source of traffic. With the levels of engagement being higher than Twitter and Facebook, using the video function can be significantly beneficial for your site’s exposure.
Gaining an One-upmanship
Competition on Instagram is still far less than on Twitter or Facebook. The American Express Survey reported that nearly 2% of small company are presently welcoming the Instagram video function and they have acquired a benefit over their competitors. Hence is clear that by using the video function, one is likely to reach their target market quicker and easier.
The great thing about utilizing Instagram video function is totally free publicity. One can showcase their services and items in action creating large direct exposure.
Accept the video function and be rewarded!
If you are interested in our social media marketing services in Dubai, do not hesitate to contact us.
Fortius Technologies is the leading digital marketing agency in Dubai with a technology driven innovative team, who are continuous students, eager to learn about the ever-changing landscape of internet marketing. In the event you loved this information along with you desire to receive guidance with regards to relevant web-site generously pay a visit to the page. We aim to provide the quality sites, visit this hyperlink Web hosting solutions, Search Engine Optimization (SEO) Services, Pay Per Click Management and visit this hyperlink Social Media Marketing (SMM) options.